Publishing a book used to be an accomplishment strictly reserved for career writers or the intellectually elite. However, with the digital age making the process of writing and publishing a book more attainable, this goal is finding its way onto more and more bucket lists.
In the business world, publishing a book can bring credibility to your expertise in a given area and open many doors of opportunity. If you are passionate about a topic and enjoy putting pen to paper, publishing a book could be well within your reach.
Do You Have An Audience?
It doesn’t matter how great a book is if no one reads it. Before you invest your heart and soul into writing a book, consider who is going to read it. Are you someone that people will be excited to hear from? Do you have a blog following? It takes time to build an audience. As you start your book, also think of ways to put yourself out there such as starting a blog and social media. You’ll thank me later.
What Are Your Objectives?
While it’s nice to say you’re a published author, that alone might not be enough incentive to get your through the arduous task of writing a book. Will a book provide leads for your business? Will it help give you credibility as a speaker? Is it about creating another revenue stream? Knowing your true objectives will help you stay focused on reaching your goal. \
Self-Publishing Vs. Traditional Publishing
Once you have a manuscript in hand, you will need to decide the best way to publish your book. Consider the pros and cons.
Learn more ideas about how to turn your idea into a book by reading the full story HERE in the Spring/Summer 2018 issue of Tools for Success magazine. You can also pick up a print copy of the magazine at a Progress Bank location near you. Click for a complete list of LOCATIONS.
Bethany Meadows is the owner of Vertical Solutions Media Inc., a full service marketing agency specializing in brand storytelling, content marketing and creative growth strategies. She recently published her first book Getting A Grip:Build a custom parenting plan that actually works (www.GettingaGripParenting.com) based on her experiences as a mom to seven children.
